Ludovica Pepe - Malafemme

For this makeup brand launch, I worked with OTB-Agency to create a unique campaign from scratch.

We developed a targeted strategy and crafted an engaging story to connect with the beauty niche. I produced the video content, using lights, effects, and color contrasts to make striking visuals. The campaign launched in just 10 days, and it was a huge success— the product sold out in less than a day.

I also made videos for their beautiful, functional, and high-performing website: www.malafemmebeauty.com.

It was an exciting project that delivered great results in a short time.